ReINVENTA was founded in 2001 by José C. Elías, an international expert in the design and implementation of eBusiness solutions. Mr. Elías has helped found many successful internet start-ups, including C-Bridge Internet Solutions, today one of the best-regarded consulting companies in the world. Mr. Elías has worked in all areas of business and tecnology, having been a Software Developer, Systems Architect, Project Manager, CTO, COO, CEO, as well as an on-demand business and technology consultant for many companies all over the world.

Furthermore, Mr. Elías has given hundreds of talks to top executives in countries like the USA, Argentina, Brazil, Spain, Peru, Uruguay, Venezuela, Bolivia, Chile and Colombia, and in events such as Internet World and InfoCruz.

One of Mr. Elías' main interests is education, and so he's taught at the high-school, college and professional levels, even training personally the original business and technical consultants for the start-ups he helped found.

Mr. Elías is now on a mission to expand beyond the US borders into Latin America, in order to help spur a technological industry in that market on par with the best eBusiness solutions in the world.

ReINVENTA is now one of Latin America's most advanced companies specializing in the Internet Systems, eBusiness (Business-to-Business, Business-to-Consumer, Intranets, Extranets, Websites, Web Services, etc), Mobile Commerce, Virtual Portals, and consulting and education services on such topics.